Twitter

A Guide for Using Twitter in Government

On behalf of the IBM Center for The Business of Government, we are pleased to present this report, Working the Network:  A Manager’s Guide for Using Twitter in Government, by Ines Mergel, Assistant Professor of Public Administration, Maxwell School of Citizenship and Public Affairs, Syracuse University. As of this writing, the federal government operates over … Continue reading »

Helpful Information / News Article / Twitter

Tweeting Without Fear: How Three Companies Have Built Their Strategies

Tweeting Without Fear How Three Companies Have Built Their Twitter Strategies By ELIZABETH HOLMES – Wall Street Journal Who would have thought typing such short messages could be so tricky? By now, even the stodgiest companies have found their way onto Twitter. They have discovered it isn’t just another marketing channel with a funny name, … Continue reading »