Tag: Howard Schultz

ELGL Book of the Week

  How Starbucks Fought for Its Life without Losing Its SoulĀ  by Howard Schultz In 2008, Howard Schultz, the president and chairman of Starbucks, made the unprecedented decision to return as the CEO eight years after he stepped down from daily oversight of the company and became chairman. Concerned that Starbucks had lost its way, … Continued

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