The first ELGL “Social Media Superstar” award goes to the Ferguson Municipal Public Library. Carrie Ann Taylor collects some of Ferguson Library’s best social media posts in the below Storify, and she writes: “Ferguson Library was literally the heart and soul of the city. They not only offered books and resources to readers, but activities … Continued
Here at ELGL, it’s no secret that we’re huge advocates for local governments to have a healthy and robust online presence. (In fact, just last night, the ELGL management team was 100% perplexed by an unnamed Oregon city that lists fax numbers – but not email addresses – on their city web page). To recognize … Continued
Ben McCready, Rock Island, IL assistant to the city manager, reflects on professional input gathered in 2014. Earlier this year I found myself in the halls of the Kennedy School post #ELGL14. Left to my own devices and a cup of complimentary coffee, I reflected on the whirlwind adventure of #ELGL14. The experience was one … Continued
Perhaps you’re familiar with a concept called the Long Tail. It’s a statistical concept that has been applied to all sorts of real-world situations, from retail production to game design. It holds true in the world of social media platforms, too.
Per the request of a number of #ELGL14 attendees, we’re posting a link to the social media presentation. Bridget, Julie, Kim, and Patrick provided a number of takeaways that might be useful for your organization. Link: #ELGL14: The Social Media Scene
By: Bridget Doyle Kozlowski We answer to many bosses in local government, but at the core of it all, the taxpayers and community are the people we serve. The best way to gain support and aid in transparency is to share the reasoning and hard work behind municipal decision making with the public. As a government … Continued
I’m a big proponent of taking social media interactions into the real world whenever possible. Being able to shake hands with someone who you only know as a Twitter handle, or raise a glass with your favorite Facebook fans goes a long way toward strengthening the sense of community around town. It’s even better when … Continued
The ELGL resident social media guru, Patrick Rollens, is back with his take on services that claim they can better engage or track engagement than Facebook and Twitter. Read his take below and feel free to respond with your own experiences.
Hashtags are everywhere these days: on billboards, TV shows, bumper stickers – and oh yeah, on social media posts. What started as a simple tool for filtering posts on Twitter has turned into a cultural phenomenon. Just look at the broad appeal of the recent #bringbackourgirls campaign on social media.
Towards the end of 2013, Patrick Preston, Hillsboro public affairs manager, decided to issue a challenge to neighboring jurisdictions. They wanted to expand their social media presence and specifically focus on making their Twitter account more accessible and active. So they contacted other nearby cities and a competition was born. The race was on to … Continued
