Category: Communications & Engagement

Beyond the Chatter: Developing a Credible Voice

With all the chatter about government communications, we want to highlight content that our members have provided on the topic. Articles How to Write an Irresistible Press Release AND Get It Noticed – Angelica Wedell, NRC, Inc. The matters of local government are solid, hard news to local media outlets.  City plans, decisions and events have direct impact … Continued

TCU Takeaways: It’s Time for a Hotwash

Chad Doran (LinkedIn and Twitter), City of Appleton, WI, is blogging about his experience at the Certified Public Communicator Program at TCU. Part I: Rattlesnake and Mao 1/14/17: It’s Tine for a Hotwash Back in in the classroom, I joined about 25 other communications professionals from around the country. With strategic communication plan drafts in hand we … Continued

Make It Happen: New Year’s Resolutions for Local Government Employees

By Kim Newcomer, Slate Communications, LinkedIn and Twitter New Year’s Resolutions….Yep. I went there. Perhaps it was the impressive amount of calories consumed over Thanksgiving inspiring me to think about new fitness goals. Or maybe it’s the prolonged delay to start my Christmas shopping that’s nudging me to procrastinate less. Regardless, I have self-improvement on my … Continued

What You Should Know to Build a Smart Tagging Strategy

By Erin Dixon, Edited by Angelica Wedell, National Research Center, Inc.  You’ve written a valuable article that your audience is sure to love, and now you are ready to broadcast it. What’s your plan to ensure that the right people see your message at the right time? Perhaps you decide to email the story directly to … Continued

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